Peacock raises prices for the fourth time in four years, just in time for NFL season but these workarounds are helping users stay one step ahead

Date:
Wed, 19 Aug 2026 14:29:36 +0000

Description:
Peacock has another price hike on the way, marking the fourth one in four years.

FULL STORY ======================================================================Copy link Facebook X Whatsapp Reddit Pinterest Flipboard Threads Email Share this article 0 Join the conversation Follow us Add us as a preferred source on Google Newsletter Subscribe to our newsletter Peacock is raising its prices for the fourth time in four years The new prices came into effect on August
18 As platforms increase their prices, viewers are sharing workarounds One of the best streaming services is gearing up for another price hike, and NBCUs Peacock is the latest platform to increase fees across all of its
subscription models marking the fourth price increase in four years.

The streamer announced the price increase on its support page , sharing that the new prices came into effect on August 18 for new and returning subscribers. If youre already subscribed, your monthly fee will increase with your next billing date on or after September 17. As mentioned, Peacocks price increases apply to all of its tiers for both monthly and annual plans. The
new fees are as follows: Latest Videos From TechRadar Watch full video here: Swipe to scroll horizontally

Tier

Old price

Price as of August 18

Select Monthly

$7.99

$8.99

Premium Monthly

$10.99

$12.99

Premium Plus Monthly

$16.99

$19.99

Select Annual

$79.99

$89.99

Premium Annual

$109.99

$129.99

Premium Plus Annual

$169.99

$199.99 As it is with every price hike, we cant imagine this will be met with the most welcoming reception. But Peacock added a statement to support the decision.

These price changes allow Peacock to continue to create the best experience for its viewers, remain competitive in the marketplace, and deliver unique content across all genres, it shared. Current annual subscribers, or any
users on active promotional offers, will continue at their current prices until those plans or offers expire. Subscriptions will then renew at the new price. You may like Apple is putting up prices on Apple Music and Apple One plans HBO Max price: how much does it cost per month, is it cheaper than Netflix and Disney+, and more explained The best Peacock VPN: access to US favorites such as the NFL, WWE, and more

Major streaming platforms are hiking their fees like clockwork at this rate, with Netflix having raised its US prices back in March its pretty much part of the user experience now. Its a bold move for Peacock given that it raised its prices just last year which infuriated subscribers , but its partnership with YouTube Premium could have something to do with it.

A few weeks back, NBCU announced it would be bringing Peacocks Premium plan
to YouTube Premium in the US in early 2027, allowing subscribers to access Peacocks library of titles without leaving the YouTube app. As well as expanding Peacocks ubiquity, the partnership with YouTube is also an opportunity for revenue growth, and hiking prices across its tiers could help boost profit further. Get daily insight, inspiration and deals in your inbox Sign up for breaking news, reviews, opinion, top tech deals, and more.
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Either way, the price increases are going to be met with some hostility, but theres a number of savvy Redditors who are already finding workarounds to avoid succumbing to new subscription fees.

One of the ways users are avoiding Peacock's price hike is through the
YouTube Premium partnership. Once Peacock Premium lands on YouTube Premium, this will give you access to programming such as NFL and NBA coverage, as
well as SNL , Love Island , and The Real Housewives franchise at no
additional cost. Plus, you'll also be able to reap the many benefits of YouTube Premium features and have access to YouTube Music. Comment from r/movies Another user even pointed out that you could sign up to Walmart+ for $98 annually ($8.17/ month), which gives you the option to choose between a free Paramount+ or Peacock subscription while making the most of other benefits such as free delivery on Walmart orders, savings on gas, in-store perks, and more.

Alternatively, someone worked out that signing up to a $99 yearly
subscription to Instacart+ , an on-demand grocery delivery service that also gets you a free Peacock subscription, works out cheaper than signing up to Peacock Premium's standalone annual plan which is crazy to think about. Follow TechRadar on Google News and add us as a preferred source to get our expert news, reviews, and opinion in your feeds.



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Link to news story: https://www.techradar.com/streaming/peacock-raises-prices-for-the-fourth-time- in-four-years-just-in-time-for-nfl-season-but-these-workarounds-are-helping-us ers-stay-one-step-ahead


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